Invisible Insurrection

Top 3 mistakes that will kill your business’s mobile app

May 7, 2016 by · Leave a Comment 

Mobile apps are a powerful tool for businesses everywhere. Here’s a quick guide on which pitfalls to avoid when considering apps for your business.


Don’t forget about marketing
Your customers won’t know about your app unless you tell them about it. Prior to launch, you should release regular updates and teasers to help build hype. An iPhone app development company in Los Angeles can advise you on how best to approach the marketing process, as your app won’t sell itself.

It takes a lot of time to develop an app and a lot of time to simply learn the skills for programming and designing. IPhone app developers Los Angeles have spent years studying their craft and remaining up-to-date with the industry’s current events, making their services highly valuable. Make sure you have the budget for app development before launching a new project.

Focus on specific value
While it may seem like a good idea to jump on the app bandwagon and make a generic app for your business, it’s good to get specific. Make sure that your app adds value to your business by helping you market your products, increasing market reach, and engaging customers with new content.

With these easy tips, you can avoid the common pitfalls of developing an app for your business. App development in Los Angeles is known for its versatility and innovation, making it ideal for your business’s mobile app.


If you’re looking for iPhone app developers in Los Angeles, check out Halcyon Innovation. Halcyon Innovation also develops for Android.

The Importance of EDI

November 4, 2015 by · Leave a Comment 

When it comes to the success of your business, you probably know that a big part of this comes down to the technology you leverage. Simply put, no matter how good your product or service is, how affordable your prices are or even how much you know about the industry, if you lack the right tech, your competitors are going to win.


This is where EDI (electronic data interchange) becomes so important though. A lot of companies take the above too far. They try to guarantee success for themselves by investing in as much software as they possibly can.

You can understand how frustrated they are, then, when they find that spending their budget on this hasn’t produced any results.

That’s because you need this tech to work together in order to guarantee results. Otherwise, you’ll soon find that all of this software is actually getting in the way of your goals.

By insisting on EDI compliance, you can make sure your digital framework plays well with itself. Put another way, this software will essentially be able to communicate with one another, making sure you get every penny’s worth of production.

Don’t let your own software become a problem. Instead, use EDI to get the best possible results from it.